Our Logo Story
NuMercy spent the past 5 years cherishing our traditional logo, but has recently upgraded to a modernized logo that we believe better fits who we are. We hope that our new and improved logo captivates all of our loyal customers and attracts new ones. You can expect to see NuMercy’s new blue, yellow, and green throughout your site experience. However, the addition of new colors does not change the functionality of our site. Numery.com still operates as it did before. You can expect to navigate throughout our site and find your beloved products in their original locations. We are enthusiastic about our future with the new logo and cannot wait to share its origination story.
NuMercy shifted from its previous sun icon to a softer contemporary icon. Each aspect of NuMercy’s new icon possesses a significant symbolic meaning to who we are as a company and what we represent. Our improved icon is a representation of growth and new beginnings. The icon displays a small blue sprout budding out of two vivid green leaves. This sprout depicts the new mercies that God grants each person at the start of every new day. Our mercies continue to sprout and grow each day with God’s unconditional love. He protects us in our growth in the same way leaves protect new sprouts. Surrounding our blue sprout are eight yellow rays. Eight is the number of new beginnings. Including the eight yellow rays in our icon is purposeful in reminding everybody that new beginnings bring a newfound joy. No matter what setback you faced yesterday, today is a new day for new beginnings. NuMercy believes as a company that with each day comes new mercy and that calls for a celebration.
Our new logo includes three brand-new colors: dependable blue, secure green and optimistic yellow. Each of these colors was carefully selected for their individual meaning. Blue represents the healing power of God, green represents new growth, and yellow represents joy and purity. NuMercy believes that God heals and purifies us each day and provides us with new mercies every morning that serve as our new growth. Therefore, for our company it is important that we are able to share the joy we experience from new mercies with those who shop with us. NuMercy hopes that while shopping with us, you will feel the same joy we experience through the new mercies we receive every day!